Facebook Ads Resources

Setting Up Facebook Ads

Frustrated with Facebook Ads?

Learn More About Facebook Ad Types...
And how to make them work for you!

MMT Facebook Ads Resources:
Ad Types, Best Use Cases, Installing the Pixel, Retargeting, Messenger Ads & More!



MarketingMouseTrap.com's

Online Marketing Education

FREE RESOURCES
Let us help you develop your
"Perfect Online Presence"!
MarketingMousetrap.com Marketing Tech Stack Experts
Facebook Ads Resources

Facebook Ads

Messenger Ads

Pixels & Retargeting



Still Struggling with generating Profitable Traffic?
Learn More About "Magnetic Audience Growth" Method

Our Done-For-You SEO + Content Marketing + Low Cost PPC Traffic Strategy!

Based on the Super Popular​
​Perpetual Audience Growth Formula
aka "PAG"
by EvergreenProfits.com

Are you Frustrated with Facebook Ads?

In my networks and the marketing communities that I am involved with Pay-per-click  or PPC marketing campaigns is one of the most talked about topics and it almost always starts with "My Facebook Ads are getting worse and worse and they were not good to start with! What can I do to generate more leads?" When I tell you I hear this all the time... I mean ALL THE TIME! Maybe Daily!


I have ran campaigns of all types and for clients that coach kids to stem cell therapy clinics. Of course some Niches are Easier than others. But the vast majority of advertisers are getting more and more frustrated at the money they are throwing at Facebook Ads with little or nothing to show for it. Don't get me wrong... I am a strong believer in PPC whether it is Facebook Ads, Google Ads and the rest of the field. But it was this exact TOPIC that got me looking for better alternatives. I had always found it easy to do LEAD GENERATION on LinkedIn. But what if I was promoting something that was not B2B Focused or my Client was a B2C Business? I aggressively started looking for alternatives.


Before I jump into some of the strategies we have learned and employed for ourselves and clients, let's 1st go over some of the BIG FAIL Points for Facebook Ads Campaigns and PPC at large. And do keep in mind... We have seen just as many Clients killing it with PPC, but for the small start up or Mom and Pop operation that cannot afford a BIG Experienced PPC Agency (Spends Starting at $3000 or more, Management Fees starting at $1000 + 10 to 15% of Ad Spend makes it super tough for the little guy! On the Epic Fails!


Here are 5 of the BIG FAILS I see and read about: (money wasted = reduced profits)


PPC FAIL #1: Hyper Focused on Cost-Per-Lead or CPL


I know I will always pay more for a quality lead. We have always focused on conversion optimization and leads that convert on our time table and meet our conversion metric projections. But at the end of the day... a campaign that is not profitable is a FAIL!


PPC FAIL #2: Too Many Keywords or Competing for Keywords that you will not WIN (see fail #1)


My experience tells me that of all of the KEYWORDS or Keyword Phrases we use that only about 10% of them work or CONVERT for us. So what does that mean.  Well without going into the REAL Solution here... It means that we DUMP the other 90% and focus on what works. Simple.

Oh... We do run Search based, content driven PPC Campaigns vs. direct to conversion campaigns. (Clue #1)


PPC FAIL #3: Low Bids > So this may seem like a CIRCLE Qwerk, but let's RE-LOOK at #1 


So back to CPL, if you have a fixed BID Price and that is not competitive and you are not getting clicks there is nothing to optimize. No Clicks means no metrics and no data to begin evaluating where to start with campaign optimization. You want clicks fast so you can begin making adjustments. Otherwise you are not driving leads and sales and ... well you are just pretending to be an Online Marketer. Maybe it is time to fire up the outbound call center again! Arggghhh! Not! Just read on!


PPC FAIL #4: Bad Landing Pages, Bad Copy and Bad Offers


I am not going to go into too much detail here. If you know this is an issue... fix it. If you have NO IDEA that this may be the culprit... Well you are doomed to fail and often beyond help. Harsh? Maybe, but better Harsh and you get to keep your hard earned money that just throwing it away.

We have seen PPC campaigns that get huge click through and ZERO Conversions. Sometimes it is the offer, sometimes the value conveyance is just not there. It is hard to fix that! Let's move on. (This is one of the easiest points to fix - call us - we are conversion optimization experts)


PPC FAIL #5: No Tracking, No Tagging, No Retargeting, No Call Tracking, No... So many No No's!


This is one that would require a POST of it's own in my opinion. It starts with the Planning and Automation Phase. These are amateur mistakes and can be fixed once and become a campaign standard. But whether the cause is NO Marketing Automation Platform (Come On ... Some Start at $10 to $15 a Month) No Call Tracking (Learn More about Call Tracking in your Google Ads Account) No Facebook Retargeting (Checkout the FREE Resources Below) This is an area we can help in a BIG Way. Simply Schedule a FREE Consultation. We can point you in the right direction even if you choose not to work with us!


PPC FAIL #6 to 60: There are WAY Too Many FAILS to Cover here ....

We suggest taking a look at the PAG Formula 1st and then re-evaluate your entire Traffic Strategy! That is what we did! ROI... Way Better! WAY!



WE FOCUS ON THE BIG IMPACT SERVICES THAT HAVE THE HIGHEST IMPACT ON THE BOTTOM LINE


Magnet Audience Growth Method Done-For-You Service

Let us implement PAG or our variant,  MAG for you! Stop Struggling ... We Can Help!

PAG​

Get the PAG Online Course
For the DIY Type ... Get the Course

This course changed how we drive traffic for ourselves and our clients.  5 Star Course!

Content Creation
Lead Magnets, VSLs & More!

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi semper vulputat.

Copywriting
Web, Blog, Emails & More!

Website, Landing Pages, Emails  & More.

Designed for response & conversion. 

Video Creation &
YouTube Marketing

Let us turn your Lead Magnet or E-Book into an SEO Traffic Driving Machine! YouTube is the 2nd Largest Search Engine in the World (Google's #1 - Of Course YouTube is #2)

Rank Better, Drive More Traffic, Get More Leads, Results and Sales!

Social Page Setup
Setup & Optimize Facebook... SMO is a Great Plus+ to MAG!

Instagram, Twitter & More. Connect with Automation. Optimize for Search & Social

Flex-Time Packages
Just need a Few Hours?

Instagram, Twitter & More. Connect with Automation. Optimize for Search & Social

Integration Services
Need something connected?

Check Out this Resource... & Costs. Then get back to us! $75 Per 1 Way Integration!


Calling All Subject Matter Experts!
Need a Membership or Online Course Site?

Thrive Apprentice

Thrive Apprentice

+ SendOwl

EverLesson

EverLesson

+ Thrivecart 

Teachable

Teachable

+ Thrivecart

Let us Help You
Plan, Build & Grow your very own
Online Courses & Membership Site Business

If you are a "Subject Matter Expert" and want to share your Knowledge with the World and make a Great Living then you found the right place! It is way easier than you might think!

Follow our Easy to Implement Online Course Road Map!

Ask us how we can share a fully developed Mock Up Site with you...
No Starting From Scratch... Just Replace the Content and you are Ready to Launch!
Super Easy!

Instagram, Twitter & More. Connect with Automation. Optimize for Search & Social


Ready to Create your Own  "Money Making" Niche Site?
Grab our Niche Site Cheat Sheet & Planning Template

EverLesson

EverLesson

+ Thrivecart 

Let us Help You
Plan, Build & Grow your very own
Online Courses & Membership Site Business

If you are a "Subject Matter Expert" and want to share your Knowledge with the World and make a Great Living then you found the right place! It is way easier than you might think!

Follow our Easy to Implement Online Course Road Map!

Ask us how we can share a fully developed Mock Up Site with you...
No Starting From Scratch... Just Replace the Content and you are Ready to Launch!
Super Easy!

Instagram, Twitter & More. Connect with Automation. Optimize for Search & Social


Launching or Re-Refreshing
our Online Marketing Pros 
are ready to get you growing!


BUSINESS FOUNDATION SERVICES

----------------------------------------------------------

PLANNING | STRATEGY | COACHING

Frameworks
DFY Page


Facebook Resources:
(External Links)

Free Facebook Courses


David Jamison

Get to know us
Who is MarketingMouseTrap.com?

Learn who we are and what we can do for you and your company! We are more than just a pretty website. We can help you from the foundation to the floodgates. Visit our ABOUT MMT page for a little history and how we can help you grow!

Marketingmousetrap.com ISO

Clients Rave about ​working with us

TESTIMONIALS


Dave & MMT took on our Launch Project like it was their own.

I had a bad experience with a previous web development company and MMT simply picked up the pieces and ran with our Funnel Project. From our Business Foundations to our Traffic Strategy they got things rolling and got it finished and help me plan for growth.

Jason Oliver

CEO @ Revilocity

David helped me build my first Opt-In Funnel and setup GetResponse. He was so thorough I had him setup up our B2B Lead Gen System, CRM and a complete AutoPilot Prospecting System for LinkedIn. We are taking our work together and packing it up for all of the distributors in my company! What a rare find in business.

Bill Davis

CEO @ AretePromotions

Let's Start Building Something , Contact Us Today!

Follow us and stay updated with news from MarketingMouseTrap.com

MarketingMouseTrap.com
GET OUR PERFECT WEBSITE PLANNER!
Perfect Website Planner

MMT Media Florida

 MarketingMouseTrap.com

813-842-0810

info@marketingmousetrap.com


Copyright © MMT Media Florida y 2019

>